What hats to wear to the beach: 10 popular styles and practical guide
With the arrival of summer, seaside vacations have become a hot topic all over the Internet. Based on the data from social media and e-commerce platforms in the past 10 days, we have compiled the most popular beach hat styles and purchasing tips to help you easily create a fashionable sun protection look.
1. Top 5 most popular beach hats on the Internet
| Ranking | style | Hot search index | Core advantages |
|---|---|---|---|
| 1 | wide brim straw hat | 985,000 | 360 degree sun protection/vacation style look |
| 2 | bucket hat | 762,000 | Portable and easy to fold/unisex |
| 3 | baseball cap | 658,000 | Athleisure/windproof design |
| 4 | empty top sun hat | 534,000 | Cooling and breathable/suitable for running |
| 5 | beret | 421,000 | Literary retro/photography artifact |
2. Key indicators for material selection
| Material type | SPF | Breathability | Applicable scenarios |
|---|---|---|---|
| linen | UPF30+ | ★★★★★ | Daily sunshade |
| polyester fiber | UPF50+ | ★★★☆☆ | Water sports |
| Straw | UPF40+ | ★★★★☆ | Beach posing |
| Cotton | UPF20+ | ★★★★☆ | For children |
3. 2023 seaside hat fashion trends
1.Multifunctional design: Searches for wide-brimmed hats with detachable veils increased by 210%, and windproof ropes became standard equipment
2.Environmentally friendly material: Sales of new biodegradable fiber material products exceeded 150,000 units in the first week of launch
3.Smart sun protection: Ultraviolet sensing color-changing hat brim technology has sparked heated discussions, with 320 million views on related topics
4.retro trend: The retro sun hat from the 1990s has been liked more than 8 million times on the short video platform
4. Guide to purchasing pitfall avoidance
1.Head circumference measurement: Adult standard head circumference 56-58cm, be sure to check the size chart before purchasing
2.Sun protection certification: Look for the UPF50+ logo, the UV blocking rate is >98%
3.fixed design: For the beach, it is recommended to choose styles with windproof ropes or adjustable drawstrings.
4.Cleaning precautions: Straw hats cannot be washed. It is recommended to use a soft brush to remove dust.
5. Recommendations from celebrities
| star | Same brand | price range | Hot selling channels |
|---|---|---|---|
| Yang Mi | Eugenia Kim | 1200-1500 yuan | Overseas shopping website |
| Wang Yibo | NIKE AEROBIL | 299-399 yuan | Brand flagship store |
| Zhao Lusi | ZARA straw hat | 159-199 yuan | Fast fashion store |
Conclusion:According to e-commerce platform data, sales of hat categories increased by 185% month-on-month in June, of which 67% were suitable for seaside styles. Choosing the right hat can not only prevent UV damage, but also add a sense of style to your beachside shots. It is recommended to match 2-3 hats with different functions according to actual activity needs (swimming/photography/walking) to make your summer beach trip safe and photogenic!
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